action press: The Bigger Picture


Images that move
Presumably Germany’s most digital media company

Photo database with


digital assets in the inventory

Growing daily by up to





€ m. Share capital



Images for eternity



Partner agencies

Operating in





Photographers from 120 countries

action press ag

Presumably Germany’s most digital media company – – –

action press, one of the largest photo agencies in the world

Since 1970 action press has been represented in the German media market and has established itself as the leading stock agency during this time. Worldwide, we have long been one of the best and largest stock providers.

Since August 2021 action press AG has been the parent company of the ddp photo agency group. In addition to the ddp media GmbH (Hamburg), laif Agentur für Photos & Reportagen GmbH (Cologne) and Stella Pictures AB (Stockholm) companies, this also includes the Picture Press, Intertopics and FoodCentrale picture agency brands.

"action press Paparazzi": launch of the largest offer of high society press photography in Germany
Hamburg, January 4, 2022 - from now action press will on offer the largest range of paparazzi content ever seen in Germany. Productions of the BackGrid US & Australia, BackGrid UK, Splash and X17 celebrity news agencies as well as action press' own photo series will appear every morning under one roof. "There has never been more paparazzi content from a single source in Germany. We are starting 2022 with a highly competitive media offering," says Ulli Michel, CEO of action press international gmbh.

action press photo database with strong growth: now 146.8 million digital assets in inventory
Frankfurt am Main/Hamburg, September 9, 2021 - As of today, action press international GmbH (Hamburg) has 72.5 million keyworded photos in its database. Including the photo inventory of ddp media GmbH (Hamburg) of 74.3 million photos, action press AG (Frankfurt am Main) has a new total of 146.8 million photos. As of August 1, 2021, action press AG reported 110 million photos. 
On September 2, 2021, action press AG, one of the largest photo agencies in the world, informed that it had acquired 100% of the shares of ddp. "We are not only continuing our growth organically. If it stays at the new pace we have picked up a year ago, we will soon replace Getty Images as the market leader alongside our Chinese competitors," said Prof. Moritz Hunzinger, CEO of action press AG.

Prof. Moritz Hunzinger (CEO action press), Ulli Michel (CEO action press), Notar Johann Jonetzki (Notare am Alstertor), Ulf Schmidt-Funke (ddp), Katharina Doerk (ddp) (2.9.2021)

action press is the first port of call for magazine publishers and television broadcasters in particular, also when it comes to current picture reporting in the entertainment sector.
The agency sees itself as an interface between photographers, video producers and media clients. Publishers and other media companies will find an outstanding variety of topics and a large selection of current and archive material at action press.

action press acquires ddp: one of the world's largest photo agencies has been created in Germany action press now with 110 million digital assets in inventory, up to 50,000 new photos daily - 5,000 photographers and video producers in 120 countries - 130 partner agencies 
Frankfurt am Main/Hamburg, September 2, 2021 - It is the second takeover after the acquisition of the photo assets of the smaller competitor face to face GmbH in February 2021 and one of the largest in the entire industry of photo databases: action press AG (Frankfurt am Main), parent company of action press international GmbH, a media agency founded in Hamburg in 1970, today signed a purchase agreement to acquire 100 percent of the shares in ddp Media GmbH (Hamburg).

"action press - on the role of the image"
By Thomas Kielinger

1970 Features editor at "Die Welt", later its US correspondent in Washington for eight years. Editor-in-chief of "Rheinischer Merkur", joined "Die Welt" again in 1998, this time as correspondent in London, where he has lived and worked ever since. Honorary Fellow of Cardiff University and St Mary's College. Honorary Officer of the Order of the British Empire (OBE), Federal Cross of Merit 1st Class. Theodor Wolff Prize, Carlo Schmid Prize. Kielinger is the successful author of various books, including biographies on Elizabeth II and Elizabeth I, bestselling author of the Churchill biography published by C. H. Beck.

A picture from action press is the mirror of our existence. It is a conversation between mankind and the world, and a reproducible photo makes them familiar with this world in its many variations.

Thomas Kielinger, OBE.